Bryan O'Rourke (credit: Core Health & Fitness)
Core Health & Fitness saw revenues double and EBITDA climb triple digits under Bryan O’Rourke, who exits as CEO to focus on ventures including Vedere and FIT-C

Bryan O’Rourke has stepped down as CEO of Core Health & Fitness after two years leading the equipment manufacturer, whose portfolio includes Star Trac, StairMaster, Schwinn and Nautilus Commercial, through a period of rapid growth and innovation.

In a post shared on LinkedIn, O’Rourke highlighted Core’s achievements during his tenure, including doubling revenues, tripling EBITDA and introducing new products such as the APEX console line. He credited Core’s global workforce, distributors, partners and customers for driving momentum across the company’s portfolio of commercial brands.

“This transition will allow me to spend more time on my other ventures and investments,” O’Rourke wrote, pointing to his role as CEO of Vedere Ventures, president of the Fitness Industry Technology Council (FIT-C), and a partner in several other projects and businesses that he described as “shaping the future of fitness and technology.”

O’Rourke noted his time at Core as “an honor” and said he looks forward to the next chapter.

Vedere Ventures, which O’Rourke founded, also acknowledged the leadership change in a LinkedIn post.

“Bryan leaves behind a legacy of record performance and a world-class team of 1,700+ professionals,” the post read. “While he transitions from this role, his impact continues through Vedere Ventures, FIT-C, and his many partnerships and ventures, shaping the future of fitness at the intersection of innovation, digital transformation and human experience.”

Earlier this year, Core Health & Fitness acquired the assets of California-based functional fitness design and equipment provider Aktiv Solutions.

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