Gympass Hits $2.4B Valuation After Latest Funding Round
Gympass, a top corporate wellness platform, now has over 15,000 customers and two million employee subscribers.
OPEX Hires TrueCoach Founder Casey Jenks To Lead CoachRx
Jenks created TrueCoach in 2015 after noticing the need for software that could help fitness coaches streamline their workflows with clients.
Meta Pushes Into VR Fitness: Why the Tech Giant Is Just Getting Started
Meta noticed something interesting about the VR games people were playing on Quest devices: they were helping them get into better shape.
CEO Corner: Verdine Baker on StretchLab’s Incredible Growth
Verdine Baker has helped grow StretchLab into one of Xponential Fitness' most successful brands, with over 350 studios already opened.
Mindbody Bets Big on AI, Machine Learning
Mindbody CEO Fritz Lanman shares how the software company is using artificial intelligence to help fitness and wellness studios grow revenue.
How MADabolic’s Unique Approach to Fitness Is Driving Growth
The strength training brand is type-A in every sense of the word, from how it designs workouts to who it […]
CEO Corner: Ryan Duey on How Plunge Grew From the Garage to the Mainstream
From an initial test batch of 20 units, Duey and Michael Garrett have built their company into the premier maker of cold plunge tubs.
How Barry’s CEO Joey Gonzalez Primed the HIIT Pioneer for Rapid Expansion
Following a massive rebranding effort, Gonzalez believes Barry’s could quadruple its current 48-studio footprint in the U.S. before 2030.
CoachRx Creates AI Prompts for Fitness Coaches
The prompts help fitness coaches use AI tools like ChatGPT to optimize creating workout plans, setting nutrition goals and communicating with clients.
How Fitness Franchises Can Craft a Winning PR Strategy
Nicole Dunn, CEO of Dunn Pellier Media, shares how fitness franchise brands can master the art of earning positive media coverage.
