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Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
Stanley 1913 has teamed up with Clark for a multi-year partnership, debuting a signature hydration line launching September 3.
From immune-boosting IV drips to AI-powered nutrition platforms, these wellness brands will help you enter fall with new energy and balance.
Los Angeles-based activewear brand, SET Active, has introduced its first new fabric since 2024 with its new Luxform line.
Peloton star, Cody Rigsby, on his approach to nutrition, wellness and staying connected with millions of fans.
The Mira Ultra4 offers real-time insights into cycle health, fertility and hormonal balance with precision once only found in clinics.
The Tonal 1 Certified Refurbished Program allows customers to access the brand’s first-gen strength training system at a lower price point.
AG1 has introduced AGZ, a nighttime drink formulated to support sleep, marking the company’s first all-new product in 15 years.
AG1 is now available in smoothies and drinks across 65 Bluestone Lane locations, with community-run clubs launching this fall.
Now in its third year, Runningman is quickly becoming a can't-miss event on the experiential wellness calendar.
Athletech News rounded up the best protein products, from ready-to-drinks and powders to snacks and advanced shake tech.
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