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Courtney Rehfeldt is a senior staff writer at Athletech News, where she reports on the evolving intersection of fitness, wellness and business. She regularly interviews industry leaders, founders and innovators and attends industry events to report on emerging trends firsthand. She began her career in broadcast media at Paramount before joining ATN and previously contributed to several outlets, including two weekly New York-based papers. Her short creative writing has appeared in the New York Times’ Metropolitan Diary section. She holds a bachelor’s degree in media and communications from SUNY Old Westbury.
F45 Training is offering high school and college students 20% off memberships this summer, mirroring Planet Fitness’ teen-focused push.
Novo Nordisk ends its Wegovy deal with Hims & Hers, citing safety concerns as the telehealth firm pushes back.
Aviron teams up with Les Mills to add 300+ classes, expanding its gamified platform with strength, cardio, dance and cinematic cycling.
Dear Media has acquired Obé Fitness, deepening its ties to fitness and wellness and bringing onboard co-founder Mark Mullett as president.
Matrix Fitness taps Clint Judd to lead luxury hospitality growth, with its premium Onyx Collection driving the expansion.
Naomi Watts’ Stripes Beauty launches Hotter Than Ever, a bold midlife campaign with SoHo billboards, Hamptons pop-ups and more.
Life Time is expanding its New York City footprint with an upcoming site at 10 Bryant in Midtown Manhattan.
As yoga gains ground, YogaSix is scaling fast with nearly 200 studios, international growth and a mission to make yoga accessible for all.
Catalyst Fitness is bringing medical-grade wellness to the gym with a physician-led program for both members and non-members.
Lululemon is laying off 150 employees and planning modest price increases to offset tariffs amid shifting consumer demand.
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