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Strong Pilates has adapted its programming to members who are favoring lifting over traditional reformer formats, and it's not the only Pilates brand to do so
A sale question still hangs over the boutique fitness franchisor in a year already marked by more than $43 million in legal settlements and declining sales
The world's largest Pilates brand by a considerable distance, Club Pilates continues to expand, with fresh studio openings in Bangkok and Mexico City underscoring the franchise’s push to open more locations abroad
While Pilates studios are seemingly popping up on every corner in the U.S., executives at the world's top brands say they're just scratching the surface of what's possible. They offered some compelling arguments to back up that assertion
A new survey points to a weekend-night opening for gym and studios, with fitness booking demand in prime nightlife hours more than doubling in two years
The low-price gym giant is making a big push to get people to skip speciality fitness studios and attend its classes instead
The Australia-founded Pilates franchise has big plans to scale in the U.S., but it's also pursuing European growth, teaming up with Poland's largest wellness franchise operator
Co-founder Jake Irion spoke to ATN about what sets the Pilates franchise apart in a saturated market, as the brand targets even more growth in the years ahead
The Australia-founded fitness franchise says the U.S. has become its top-performing market as it plans to enter NYC, Boston and more top American cities
The activist and actress is passionate about the NYC-based fitness brand's ability to empower women to build strength and confidence. She joins Russell Wilson and Ciara, who are founding partners of the self-defense-inspired concept
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