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Fitness

No Locker Rooms or Towels and Mandatory Temperature Checks: Welcome Back to the Gym

As they await a green light to reopen, gym owners, like other businesses, have made accommodations to meet new health and social distancing requirements, installing special equipment, reducing capacity and, in some cases, eliminating amenities like lockers.

Staff Editor • Jul 23 2020
Fitness

Former Dallas Cowboy DeMarcus Ware Opens a Gym During COVID, Plans for App to Follow

Former Dallas Cowboys linebacker DeMarcus Ware had planned to open his new fitness center and gym in Trophy Club long before a global pandemic turned leaving your house to do anything from a chore to a nuisance.

Staff Editor • Jul 22 2020
Finance

Why Town Sports International Holdings Inc. Stock Can Run Back to New Highs Quicker Than You Think

Town Sports International Holdings Inc. [NASDAQ:CLUB] most recently reported quarterly sales of 115.96 billion, which represented growth of 2.20%. This publicly-traded organization’s revenue is $50,735 per employee, while its income is -$2,017 per employee. This company’s Gross Margin is currently 78.80%, its Operating Margin is -1.40%, its Pretax Margin is -4.09, and its Net Margin...

Staff Editor • Jul 22 2020
Finance

She Called Out Equinox On Safety And Cutting Gym Instructors’ Pay. They Fired Her.

“I didn’t want to resign, but I wanted to say how kind of hurtful some of the actions of the company have made me feel,” Monica Davis told Equinox when she was fired.

Staff Editor • Jul 22 2020
Tech

Quiet Punch Emerging As The People’s Champ for At-Home Fitness

Quiet Punch has taken the traditional boxing workout and made it accessible to people with limited spaces and budgets. The uniquely designed punching bag is now linked with a tech sensor and accompanying iPhone and Android apps.

Staff Editor • Jul 21 2020
Fitness

Sweating In Style: The Rise Of Fashion Fitness Influencers

As people take their exercise outside into public parks and beaches, sweating in style is becoming the hottest and coolest fashion trend. Lockdown nudged us onto social media searching for ways to move our bodies in quarantine. It also pushed sportswear sales up 36% compared to spring data from the previous year. What used to...

Staff Editor • Jul 21 2020
Peloton
Fitness

How Peloton Is Pivoting Beyond Its Bougie Bike

Although its name is synonymous with expensive workout equipment, Peloton’s real future lies in apps and on-demand classes

Staff Editor • Jul 21 2020
Finance

Fitness Products Shatter Online Sales Records During Lockdown

Research based on eBay's fitness sales data shows gains of thousands of percentage points during the pandemic lockdown compared to 2019. Several other marketing studies duplicate those e-commerce results.

Staff Editor • Jul 21 2020
Fitness

Arlington, Va., Named ‘Fittest City’ in 2020 American Fitness Index Rankings

COVID-19 pandemic, research underscore importance of physical activity, infrastructure in the battle for community health

Staff Editor • Jul 21 2020
Finance

Ergatta Lands $5M Seed Round To Advance Connected Rower

Ergatta, which raised $5 million in a seed funding round, is taking advantage of the at-home fitness boom with a connected rower product that seems more like e-sports than fitness.

Staff Editor • Jul 18 2020
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Athletech News provides comprehensive media coverage of the most impactful news and trends shaping the fitness and wellness sector. Our newsletter and website cover emerging fitness technology, brick and mortar gyms, wellness trends, new fitness formats and the industry’s economic outlook.

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