WHOOP, a Boston-based fitness and performance company, has stepped in to help conduct research on detecting early signs of the virus before symptoms even show up. Founded in 2012 by Will Ahmed, John Capodilupo and Aurelian Nicolae, all of whom attended Harvard, WHOOP is a fitness strap-band designed to help people better understand their bodies...
For the fitness industry, ClassPass CEO Fritz Lanman told Karen Webster, the last several weeks have been nothing short of “catastrophic” for the industry as a whole. Every player has been left scrambling to figure out how to shut down their business, provide for their staff, and then stay alive long enough to ride out...
IRVINE, Calif., April 24, 2020 /PRNewswire/ -- Aaptiv, the leading provider of premium digital health and wellness content, and Xponential Fitness, a curator of boutique fitness brands across fitness & wellness verticals, today announced a partnership by which subscribers of Xponential Fitness' GO subscription, their digital fitness platform, can access Aaptiv's audio-guided and structured workouts....
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