Crunch Franchisee Primetime Fitness Accelerates Growth in Midwest
Primetime Fitness is expanding its Crunch Gym footprint with four new locations in Ohio and Michigan, backed by CapitalSpring.
Technogym’s Alessandri Invests in Acqua Filette Mineral Water
Wellness Holding takes a stake in Acqua Filette as the Technogym founder expands his focus from fitness to high-end, eco-conscious hydration.
D1 Training, Pure Athlete Unite on Youth Sports Content
Pure Athlete teams up with D1 Training to bring expert-backed strength and conditioning content to families for P+ members.
Fitness & Healthcare Outlook: These Brands Are Turning the Gym Into a Clinic
Top fitness and health tech CEOs reveal how they’re bridging the gap between wellness and medicine with GLP-1s, biomarker testing, AI insights, and telehealth.
Pilates Isn’t Just a Trend: Why It’s the Most-Booked Workout on ClassPass for the Second Year in a Row
Pilates is ClassPass's most-booked workout for the second year in a row, with reservations surging 84% since 2023.
Why Shopify Alone Isn’t Enough: 5 E-commerce Questions Answered
Learn why out-of-the-box Shopify stores leave money on the table and how strategic tweaks can drive conversions
AI-Powered Personalization: How Echelon is Reshaping Fitness
From smart bikes to virtual workouts, Echelon is transforming fitness with AI-driven personalization, immersive content, and connected equipment built for retention.
Equipment & Fit Tech Brands Embrace Strength Training, Preventive Health
ATN surveys execs from top fitness equipment and hardware-focused tech brands to get their perspectives on innovations driving the industry.
Fitness Industry by the Numbers: Key Data Points Shaping Gyms & Studios
These five data points will give you a sense of the state of the fitness industry – both in America and abroad.
Fit:match Links AI & Computer Vision to Performance at Penn Relays
Fit:match unveils new data from Penn Relays, linking body scans to performance and injury risk using its Reflect 3D scanning tech.