CEO Corner: Hotworx’s Stephen Smith on the Power of Infrared Fitness
Since opening Hotworx in 2017, Smith has turned the infrared-heated boutique fitness brand into one of the industry’s biggest success […]
Eight Sleep Tackles Menopause With Hot Flash Mode
The sleep tech company is targeting nighttime hot flashes with a new on-demand cooling feature and launching a multi-year initiative […]
Peloton Partners With Hyrox, Drops New Class Series
Peloton’s new collaboration with Hyrox signals a pivot beyond bikes and treadmills as the brand leans into community and competitive […]
Shoot 360 Takes Big Shot at Youth Sports Market
Backed by NBA and WNBA stars and fueled by the youth sports boom, Shoot 360 is targeting 600 locations by […]
In-Shape Teams With Korb Health To Offer GLP-1s & Health Services
As gyms embrace the “clinic meets club” model, In-Shape becomes the latest to offer members discounted GLP-1s and personalized medical […]
Tonal Adds AI-Powered Daily Strength Training Workouts
Tonal’s new Daily Lift feature is exciting, but its sophistication could spell bad news for personal trainers Tonal has unveiled […]
Cowboy Colostrum Brings Bold Branding and Gut Health to the Wellness Space
Cowboy Colostrum is tapping into a growing wellness trend, but its roots are personal Cowboy Colostrum may be part of […]
Hiscox USA’s Tyler Peterson on How Personal Trainers Can Mitigate Risk
From injury claims to social media disputes, Hiscox USA’s head of professional risks shares how personal trainers can protect themselves […]
Hydration Room Scales Up With 6 New Bay Area Locations
Hydration Room is entering the Bay Area with six new IV therapy clinics, starting with Campbell this week IV therapy […]
Yoga Is Big Business. So Why Are So Many Instructors Barely Getting By?
As yoga becomes more mainstream, its instructors remain stuck in survival mode. We caught up with Impact founder Andy Zoltan […]
