Oura Sees Ring Sales Surge Amid Rumored $11B Valuation
Oura has sold over two million units in the past year alone and is on track for $1 billion in revenue in 2025 as the smart ring market booms.
CapStone Invests in Hoda Kotb’s New Wellness App
CapStone has joined as a backer of Joy 101, Hoda Kotb’s fast-growing wellness platform that's already landed $2 million in partnerships.
5 Lessons From Runningman for Fitness & Wellness Brands Looking To Grow
The Runningman Festival 2025 was more than a wellness weekend. It offers 5 key lessons for brands looking to level up.
CrossFit, Air National Guard Partner on Fitness Events, Education
CrossFit has named the Air National Guard presenting sponsor of the 2026 CrossFit Open, among other military-driven events and activations.
Xplor Technologies To Acquire Ezypay in New Expansion Move
Xplor Technologies moves to acquire Ezypay, expanding SaaS payments across Asia-Pacific as it folds Ezypay into Xplor Pay.
Pamela Anderson Ventures Into Midlife Wellness With Arrae
Pamela Anderson teams with supplement brand Arrae to launch MB-1 45+, a midlife wellness formula debuting with a NYC subway takeover.
ATN Week in Review: Xponential Offloads Yet Another Brand
ATN breaks down Next Health's acquisition of Lindora from Xponential Fitness, along with an alarming legal trend for gym operators.
Casio’s AI Pet Might Be the Cutest (or Creepiest) Wellness Device You’ll Ever See
Moflin, Casio’s palm-sized emotional AI companion, launches soon in the U.S. as wellness tech takes a cuddly turn.
Smart Rings Are Dominating the Fitness Wearable Market, Especially Among Gen Z
Smart rings now make up 75% of fitness tracker revenue, with Gen Z driving adoption as RFK Jr. pushes for wearables to become public health policy.
Anatomy To Open Its Largest Club Yet in South Florida
Anatomy is expanding to Aventura with a two-story club opening soon, blending fitness, recovery and social wellness.
