Tech Why Tennessee Athletics Partnered with Fitness Technology Firm Whoop Staff Editor July 27, 2020 Share on Facebook Share on Twitter Share via Email Subscribe Now Log in Matt Kredich got a call from three-time Olympian Erik Vendt in 2015 with a request. Vendt, whom Kredich coached in his early years, wanted to come to Knoxville to meet with Kredich, the Tennessee director of swimming and diving. Vendt works for Whoop, a company specializing in wearable fitness technology, and wanted to pitch Kredich on the potential advantages for the Vols. He succeeded. Five years later, Tennessee and Whoop partnered to provide a Whoop Strap 3.0 to the entire UT athletics program of more… READ MORE @ Knox NewsMatt Kredich got a call from three-time Olympian Erik Vendt in 2015 with a request. Vendt, whom Kredich coached in his early years, wanted to... Membership Required You’ve reached your 3-article monthly limit. Subscribe to ATN Pro for unlimited access to industry-leading coverage, insights, and analysis shaping the future of fitness and wellness. ATN Pro members get: Unlimited access to Athletech News articles Exclusive access to ATN Pro-level reporting Discounts to ATN the Innovation Summit VIP access to community events Exclusive email newsletters Subscribe Now Already a member? Log in Already a member? Log in here Tags: Whoop