How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
Now under new leadership, the yoga giant is expanding in New York, Miami, Nashville and Southern California while entering new markets including Long Island and New Jersey
Sarah Larson Levey says she was blindsided and alleges that teachers and staff were left unpaid under a new operator, a situation she attributed to the management decisions of Fitlab and VM Fitness
The deal, CR Fitness’ first outside the Crunch Fitness orbit, lands nine months after a $350 million Sixth Street investment — and CEO Tony Scrimale says it won't be the last
As Pilates and yoga brands look to build long-term community and keep members engaged, many are turning to pop-up events, held inside or outside the studio
One of New York’s largest independent hot yoga brands is scaling across NYC, but it's also built a year-round home in the Hamptons, an area that most brands forget about when the summer rush is gone
The 20-minute format blends yoga, Pilates and barre-inspired movement as the fitness franchise looks to take electrical muscle stimulation beyond strength training.
Dan Lynn, a former C-Suite exec for a restaurant conglomerate, replaces Niki Leondakis, who is retiring from yoga studio giant CorePower.
YogaSix has launched Y6 Core, a heated, Pilates-inspired class that maintains the yoga franchise's signature methodology.
Yoga studios see a dramatic shift in April; fewer newcomers walk through the door, but the ones who do are far more likely to stay.
Lululemon launches a new yoga and Pilates collection for summer 2026, weeks after naming Nike veteran Heidi O'Neill as its next CEO.
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