Women’s Health
Fitness Studios Look To Empower Women During Menopause
A long-underserved market, menopausal women are demanding more attention and programming, and fitness brands are starting to take note.
How Ladder Fitness Coach Lauren Kanski Went From Pre-Med to Kettlebells
Lauren Kanski, a founding coach at fitness app Ladder, uses innovative techniques to shape strength training and women’s health.
GLP-1 Nutrition, Gut Health Among Vitamin Shoppe’s Top Wellness Trends
The Vitamin Shoppe Health & Wellness Trend Report 2024 includes data based on the company's sales and consumer survey findings.
Whoop, Oura CEOs Eye Women’s Health, Data Optimization
As fitness wearables explode in popularity, the CEOs of Oura and Whoop are both bullish on tech's ability to help women better understand their bodies.
Birth Control App Natural Cycles Lands $55M as Tech Brands Eye Women’s Health
Natural Cycles, an FDA-cleared app, uses an algorithm and temperature data to help women predict their fertility with greater accuracy.
Why Hormonal Health Is Vital to Any Corporate Wellness Strategy
Hormonal health is becoming increasingly important among women but impacts all genders, making it crucial for employee productivity and business success.
Rosy, obé Aim To Change the Conversation Around Women’s Sexual Health
Rosy, a physician-founded women’s health app, has partnered with obé Fitness to explore the interconnected nature of fitness and sexual wellbeing.
Oura Commits to Women’s Health
Smart ring maker Oura is building an ecosystem dedicated to women’s health, launching features like Pregnancy and Cycle Insights.
Dr. Jennifer Ashton Leaves ‘GMA’ To Start Women’s Wellness Brand
ABC's chief medical correspondent has launched Ajenda as a free science-backed, weekly newsletter that covers women's health.
Athletic Cosmetic Company Bets Big on Sports Makeup
Athletic Cosmetic Company is eyeing the promising sports and fitness makeup market with products that are sweat and water-resistant.
