Whoop

Bevel's CEO

Does Whoop’s Lawsuit Against Bevel Hint at IPO Plans?

The suit hinges on whether similarities in how apps display recovery, strain and sleep data reflect infringement or industry-wide convergence. For Whoop, reinforcing the distinctiveness of its platform could be a key strategic move before going public.

Interior of a Nike Training Studio in Newport Beach, California
member exclusive

ATN Weekly: The Nike Studios Fiasco Is a Black Eye for Boutique Fitness

Nike's shocking decision to shutter all of its boutique fitness studios isn't a good look for a sector that's already struggled with questions around financial viability.

Whoop-PSG Deal Marks Wearable Maker’s Biggest Sports Push Yet

Fresh off a $10.1 billion valuation, Whoop will provide Paris Saint-Germain's men's and women’s teams with biometrics for training and recovery, along with fan activations.

Google Pixel products at the company’s headquarters in Mountain View, California.

Google Readies Screenless Fitbit Band To Rival Growing Whoop Craze

Google is developing its own fitness band, aiming to compete with screenless wearable devices from upstarts like Whoop and Oura.

An arm with a Whoop band on the wrist.

Whoop Raises $575M at $10.1B Valuation, Abbott Joins as Investor

Whoop has raised $575 million at a $10.1 billion valuation, with Abbott joining as a strategic investor, signaling a move into preventive health.

Have a Chase Credit Card? You Can Get a Free Whoop Membership

The pro athlete-loved wearable brand is offering its Life membership for free through a limited-time promo for Chase Sapphire cardmembers.

A woman playing with her baby in a living room setting.
member exclusive

Wellness Tech Brands Make New Investments in Women’s Health

From blood panels to peptides to AI-driven fertility platforms, wellness tech companies are making substantive investments in women's health.

Whoop Plans Hiring Spree Across Departments

Whoop plans to add more than 600 roles this year, nearly doubling its workforce as part of a push to "own" the health-monitoring category.

Event founder Zach Teiger speaks with an attendee at the Stanford Consumer Health Conference

Stanford’s First Consumer Health Conference Tackles Longevity, Wearables & the Future of Preventive Care

Stanford’s sold-out event mapped the science and business models required to move preventive health beyond its early-adopter phase and into mass adoption.

Lewis Hamilton wearing a Ferrari hat

Whoop Is Making a Big Pro Sports Push

Whoop partners with Scuderia Ferrari HP and Al Nassr as the wearable race heats up, from Formula 1 to global football.