Tim West

UBX Set for UAE Expansion as Middle East Fitness Market Heats Up

Australian boxing franchise UBX sees big potential for the Middle East fitness market, joining other brands in targeting the area.

man and woman spar at a UBX studio

UBX, Adidas Release Merch, ‘Boxing is for Everyone’ Campaign

Australia-founded fitness franchise UBX and Adidas are releasing a co-branded line of merchandise at UBX gyms worldwide.

man and woman spar at a UBX studio

UBX Boxing + Strength Plots US Expansion Amid Global Growth

UBX, a boxing-inspired group fitness franchise, is on pace to have over 500 locations by 2028, inluding many locations in the U.S.

UBX Is Latest Boutique Fitness Brand To Offer 24-Hour Access

UBX, a fast-growing Australian boxing franchise, has adopted a 24/7 model where members are self-directed using screens.

UBX Brings Boxing Concept to Japan, Eyes More Growth

The rapidly expanding UBX Boxing + Strength says it will open a minimum of 145 locations in Japan over the next ten years.

UBX boxing interior, member swinging at bags

Inside the Rise of UBX, a Boxing Concept Poised for Global Expansion

UBX has set its sights on making boxing and group fitness more accessible. It’s quickly becoming the fastest-growing boxing brand this year.