The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Planet Fitness has onboarded two seasoned leaders as it looks to focus on the high-value rather than its low price
With its newest products, Echelon continues to help clients with specific fitness needs through cutting-edge equipment.
The Tonal 2 allows users to lift up to 250lbs of digital weight and perform drop sets, among other strength training features.
Pvolve’s has launched 'Strength Redefined,' a six-week workout program inspired by Jennifer Aniston’s fitness routine.
Technogym is changing strength training through functional training, which focuses on movements involving multiple muscle groups and joints.
Julie Cartwright discusses fitness trends, Pvolve's partnership with Jennifer Aniston and the brand's expansion plans.
Life Time's 2025 Wellness Survey reveals key trends in health and fitness, giving a glimpse at what's top of mind for consumers.
Reebok is making a return to the golf world by partnering with Bryson DeChambeau and Crushers GC, a team in the LIV Golf League.
ATN analyzes fitness trends to watch in 2025, including the rise of longevity, the future of fitness wearables and strength training’s surge.
The launch marks Sunny Health & Fitness' evolution from a cardio-focused manufacturer to a comprehensive fitness equipment provider.
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