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The Event Fitness & Wellness Owners and Operators Can't Miss.
According to new research, Baby Boomers are the most active generation but Gen Z members are much more likely to attend the gym.
Founded by an Amazon vet, Seattle Strength & Performance has become a mainstay in the Emerald City's gym scene in just a few years.
Strong New York, the fitness and wellness community founded by Kenny Santucci, will host its eighth annual health and wellness expo
Tonal, a leader in the smart home strength-training space, has announced Darren MacDonald as its new CEO as Krystal Zell exits.
Under Sanft, 24 Hour Fitness has sought stability following its emergence from bankruptcy a few years ago.
Tonal coach Kendall "Kenny" Wood shares her favorite workouts, athleisure, and more exclusively with Athletech News.
Coach Welly officially launches at O2 Performance Gym, offering AI-powered workouts, HRV tracking, and gamified rewards.
Kabata offers adjustable dumbbells (5-60 lbs on each side) that use AI to count reps, track velocity and analyze form in real-time.
With a focus on strategic growth, Kristi Wass will spearhead marketing initiatives to enhance the franchise’s brand
The MADabolic co-founder knows his brand's approach to fitness is different and knows there's a demand for it.
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