The Gym of the Future Is Here.
See what’s changing and where operators are investing.
Strava CEO Michael Martin revealed that the social fitness platform intends to go public, with a listing that could come as soon as 2026.
From AI wearables to GLP-1s and social fitness, UBS’s event spotlighted the innovations driving the $2 trillion wellness market.
The Athletic Clubs drew more than 500 competitors and spectators to its annual AC Games, showcasing NYC’s growing social fitness movement.
As loneliness reaches record levels, particularly among younger people, fitness brands like Hyrox are delivering more than just workouts.
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