Rich Nelsen

lobby of a VASA Fitness gym

CEO Corner: How Rich Nelsen Turned Vasa Fitness Into a Gym Giant

Under Rich Nelsen, Vasa Fitness has become one of America's top low-price gym brands, currently operating 61 locations in eight states.

rendering of a STUDIO LFT class entrance at Vasa Fitness

Vasa Fitness Adds Boutique Strength Class to HVLP Gym Offerings

Studio LFT will debut as a pilot program at four of Vasa Fitness' Colorado clubs this January before a planned rollout across eight states.

Vasa Fitness Builds Out Exec Team, Eyes More Expansion

Vasa Fitness, an HVLP gym chain, is bringing on senior leaders including a former Planet Fitness exec as it looks to continue growing.

Vasa Fitness gym rendering in Omaha, Nebraska

Vasa Fitness Enters Nebraska, Plans Further Expansion

The budget-friendly gym touting a unique infrared yoga experience expects to open new clubs in Illinois, Utah and Colorado in 2024.