Luxury fitness brand Equinox is creating a program designed to help Ozempic and Wegovy users build long-term, healthy habits.
Boutique fitness gyms are uniquely positioned to educate clients, but with that comes a responsibility to ensure proper coaching.
The NASM course equips fitness professionals to guide clients in pursuing mindful alcohol consumption, a growing trend among Gen Z.
The panel of experts will counsel the Equinox Fitness Training Institute (EFTI) to elevate programming for the brand's members and coaches.
With memberships at $10 a month, Planet Fitness continues to score big with young consumers, from the gym reluctant to personal trainers.
As boutique fitness surges in popularity, ISSA is tailoring its educational programs to meet the unique needs of instructors and studios.
Fitness coaches don’t need to have the strongest squat or the leanest physique, but they should practice certain daily behaviors.
Founder of KSFit and The Stoked Method, Kira Stokes prides herself on a science-backed approach to fitness and long-term business planning.
The female-focused fitness and virtual coaching app Fit by Katy, launched by Katy Hearn, has officially been rebranded to Sesh.
GymGuyz, a rapidly expanding mobile fitness franchise based in New York, projects 75 additional territories in 2024.
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