P90X
Reebok Fitness App Adds BODi Programs Including P90X
Digital fitness platform BODi is joining forces with Reebok to bring its trademark programs, like P90X, to the Reebok Fitness App.
BODi Relaunches P90X With New Instructor, Big-Name Partners
BODi is reviving P90X with “Generation Next,” debuting in February, and featuring Waz Ashayer as instructor and a slew of brand partnerships.
No Pain, No Gain? New Survey Says Americans Are Over Fitness Influencers
A new survey shows Americans are rejecting fitness influencers, tracking tech, and outdated mindsets—forcing brands to rethink their role.
Nicole Dunn, Founder of Top Health & Wellness PR Firm, Wants a Better Future for Women
After a 14-year career in TV, Nicole Dunn founded Dunn Pellier Media, growing it into one of the top PR firms in fitness and wellness.
Inside BODi’s Plan To Become the ‘Netflix of Digital Fitness’
BODi, formerly known as Beachbody, the OG of subscription health and fitness systems, expects positive cash flow in Q1 — the first time since 2020.
BODi CEO Says Company in ‘Early Stages’ of Rebrand After Q1 Revenue Decline
Despite revenue being down $54 million, BODi CEO Carl Daikeler pointed to subscriber growth and search traffic volume as positive signs.
How BODi is Flipping the Script on the ‘Imperfection Economy’
Carl Daikeler, co-founder and CEO of BODi, formerly Beachbody, explains why the company is changing its entire approach to fitness.
P90X Creator Tony Horton Collaborates with Hot At-Home Fitness Platform Tonal
P90X creator Tony Horton, or 'Coach Tony' as he’s called on Tonal’s website, has planned diverse five work lessons.
