Oura
Apple Secures Hydration Patent, Smart Ring Rumors Heat Up
As Apple continues to invest in the wearables space, these rumored innovations could forever change health and wellness.
Pvolve Adds Senior Execs as Franchise Growth Continues
Stacey Heald and former Oura exec Alexis McDowel join Pvolve, a rapidly expanding functional fitness brand.
Oura, Samsung & More: The Smart Ring Era Is Here
Smart rings made waves at CES 2024 as wearable health and fitness becomes more mainstream and high-tech. Can anyone challenge Oura?
Watch Now: Oura’s Dorothy Kilroy Joins ATN ‘Unscripted’ Podcast
Oura Chief Commercial Officer Dorothy Kilroy joins the Athletech News "Unscripted" podcast to discuss the fitness wearables industry.
The Fitness & Wellness Trends To Watch in 2024
ATN analyzes storylines to watch in 2024, including connected fitness, the rise of strength training and the emergence of weight loss drugs.
The 10 Most Popular Fitness & Wellness Stories of 2023
From CEO shakeups to celebrity endorsement deals to lawsuits, these fitness and wellness articles caught eyeballs in 2023.
Equinox Explores $1B+ Loan To Refinance Debt, Reports Say
Luxury fitness brand Equinox is reportedly looking to raise a mix of new debt and preferred equity, including $1.3 billion in private credit.
The 25 Best Holiday Gifts for Fitness & Wellness Fans
Athletech News has tested and rounded up the 25 best fitness and wellness holiday gifts of 2023, from workout gear to red light face masks.
Fitness & Wellness Market Healthy Despite Post-Pandemic Woes, Investors Say
Top fitness and wellness investors share their thoughts on the industry’s financial health now and in the future.
Oura Hires Apple Exec, Plans Deeper Healthcare Push
Oura's CEO said the hiring of Jason Oberfest marks the start of a new data- and health-focused chapter for the smart ring maker.