Member Engagement Tools

man and woman stand behind a gym desk

The Power of the First 100 Days: Cultivating Long-Term Gym Loyalty

Unlock the secret to turning a first-time gym member into a passionate brand ambassador by using a tech-centric, purpose-driven approach.

Unscripted podcast banner featuring Tim Green from TeamUp

Unscripted: TeamUp’s Tim Green on Member Acquisition, Retention

Tim Green joins the ATN podcast to share his thoughts on one of the most vexing issues operators face: member acquisition and retention.

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The Fitness Industry’s Big Data Opportunity

Gyms and health clubs may have a golden opportunity to position themselves key players in the global data race, one industry exec believes. 

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The Bar Method Raises Awareness, Funding for Domestic Violence Victims 

The Bar Method has launched a brand-wide campaign to raise awareness and money for victims of domestic violence.

men and women celebrate achieving fitness goals in an ad for Macrostax

Macrostax Brings Custom Nutrition to Gyms & Studios

With Macrostax, fitness brands can drive additional revenue by providing their members with customized nutrition plans.

Zenoti Innergize 2024 conference in Las Vegas

Spa/Salon Software Giant Zenoti Eyes the Gym Industry

Zenoti is making a serious push into the fitness industry, targeting multi-location gym brands with what it says is a superior product. 

NordicTrack Commercial 2450 Treadmill from iFIT

iFIT Embraces AI Fitness With New NordicTrack, ProForm Machines

AI Coach integration is central to iFIT's new lineup of 40-plus smart machines across the NordicTrack and ProForm brands.

Xivic Helps Fitness Brands Win in the Digital Age

A modern tech consulting firm, Xivic's solutions range from QR code-based workouts to something as sophisticated as a vocal biomarker analysis.

women work out at Kohr Method

How Kohr Method Used Momence Software To Transform Its Wellness Biz

Despite serving members of an older age who are naturally less tech-savvy, Momence’s user-friendly interface has come in handy for Kohr and its clients.

woman on Technogym machine

Technogym Powers the Hybrid Fitness Revolution With Open Ecosystem

Technogym has carefully created an unparalleled ecosystem of connected smart fitness equipment, digital services and training content, along with an app.