Member Engagement Tools
Zenoti Rolls Out AI Agents for Fitness & Wellness Brands
Zenoti, a software company expanding into the fitness industry, touts the effectiveness and time-saving abilities of its "AI workforce."
Unlocking the ROI of Recovery
With Daxko, operators can boost retention, grow revenue and make recovery a core part of their brand experience.
Walla’s New Software Tool Uses AI To Predict When Members Might Churn
WallaPredict uses artificial intelligence to help fitness studios and franchises boost member retention through early interventions.
NYC Fitness Studios Want You To Stop Using 3rd-Party Booking Apps — for 1 Month, at Least
Some of the Big Apple's top independent gyms and studios are throwing their support behind a new campaign: "Gym Loyalty Month."
MVP Effect: Certain Members Are Worth More to Gyms, Report Finds
A particular segment of highly engaged members drives the majority of business success for gyms, according to a new report from Les Mills.
Fitness On Demand Adds Rewards From Endurance Zone
Gyms and studios using Fitness On Demand can now offer members perks from top fitness, wellness, nutrition and lifestyle brands.
Nift CEO Elery Pfeffer on AI, Personalization & the Future of Shopping
The founder of Nift discusses how AI drives innovation, enhances customer experiences and transforms how brands connect with their audiences.
Pure Barre Sets the ‘Barre’ High With Summer Challenge
Pure Barre's summer challenge returns to studios this July, inviting members to boost consistency and explore four distinct barre workouts.
For Gyms & Studios, Online Reviews Are King. Here’s How To Improve Yours
As consumers become more distrustful of traditional ads and influencer-led content, online reviews figure to be more important than ever.
iFIT Targets Subscriber Growth With AI Tools, Gamified Content
iFIT recently hired Jeremy McCarty as its chief subscription officer as the connected fitness giant looks to drive more membership growth.
