Julie Cartwright

an in-studio Pvolve class with women working out

Pvolve Powers Ahead with Big Plans for 2025

Functional fitness and strength training franchise Pvolve plans to open more than 20 new studios this year with its science-backed method.

Pvolve President Talks 2025 Fitness Trends, Franchise Growth

Julie Cartwright discusses fitness trends, Pvolve's partnership with Jennifer Aniston and the brand's expansion plans.

woman work out on mats at Pvolve studio

Pvolve Signs Franchise Deals in Atlanta, San Francisco

Pvolve, a functional fitness franchise that blends low-impact movement with resistance training, continues to open new franchise locations.

These Female CEOs Are Changing the Face of Boutique Fitness

Athletech News and Xplor Mariana Tek spotlight four female leaders of successful boutique fitness brands.

Pvolve Nears 50 Franchise Agreements Amid Quick Growth

Pvolve, the fitness brand tied to Jennifer Aniston, signed its latest franchise deal, planning six locations in the Tampa Bay area.

Pvolve Adds Senior Execs as Franchise Growth Continues

Stacey Heald and former Oura exec Alexis McDowel join Pvolve, a rapidly expanding functional fitness brand.

Pvolve Enters Pacific Northwest in Latest Expansion Move

Pvolve, the Jennifer Aniston-supported functional fitness brand, will be coming to Spokane, Washingon, in its latest franchse deal.

The Rise of Female Leaders in Fitness & Wellness 

Female execs from Arketa, CorePower Yoga, FitOn and Pvolve share their perspectives on being in a leadership role in fitness and wellness.

interior of a Pvolve studio

Pvolve, Franchisees Have Big Plans for NYC Expansion

Pvolve is coming to the Upper East Side in 2024, but that could be just the beginning for the functional fitness brand.

Pvolve Inks Franchise Deal in Austin, Expands in NYC

The functional fitness brand continues to grow across the U.S. and beyond as it plots the opening of 250 studios by 2025.