iFIT
iFIT Targets Subscriber Growth With AI Tools, Gamified Content
iFIT recently hired Jeremy McCarty as its chief subscription officer as the connected fitness giant looks to drive more membership growth.
Race to the Finish: iFIT Integrates Ergatta’s Gamified Content
iFIT and Ergatta are bringing a gamified virtual racing experience to NordicTrack and ProForm equipment for a new way to train and compete.
NordicTrack Debuts Ultra 1 Luxury Treadmill
In marking its 50th anniversary, NordiTrack has unveiled a premium treadmill that inlcudes a wearable ring.
iFIT Helps U.S. Ski & Snowboard Stick the Landing
iFIT has U.S. Ski & Snowboard in gold medal position from a health and fitness standpoint after completing its cutting-edge gym re-design
iFIT Wants to Change How We Experience Connected Fitness
iFIT is embracing in-person events and social media content to help its members forge a deeper connection with their favorite trainers.
iFIT’s Hybrid Features Are Leading the Fitness Community into the Future
iFIT is using artificial intelligence and more to help take users to new places through the power of hybrid fitness.
iFIT Embraces AI Fitness With New NordicTrack, ProForm Machines
AI Coach integration is central to iFIT's new lineup of 40-plus smart machines across the NordicTrack and ProForm brands.
Freemotion Expands into Brazil Through Grupo Multi Partnership
Freemotion Fitness, the commercial equipment division of iFIT, has announced a partnership with Grupo Multi.
Freemotion Elevates Fitness Club at U.K.’s Voco Hotel Amid Wellness-Travel Boom
Freemotion Fitness, the commercial equipment division of iFIT, upgraded England's Elevate Health & Fitness Club’s fitness hardware offerings,
UK Gym Taps Freemotion Fitness as Part of $10M Renovation
Kingsmead Pools & Fitness will open this autumn with a full suite of Freemotion equipment, including connected fitness content from iFIT.
