Group Fitness
Fireside Chat: MADabolic’s Brandon Cullen on Scaling Strength Training
Strength training franchise MADabolic is one of the rising stars in group fitness, with 30-plus open locations and 80-plus in development.
For Orangetheory, Science-Backed Training Isn’t Just for Olympians
Orangetheory Fitness uses heart-rate data to create personalized workouts, giving members a taste of what it's like to train at a high level.
From Classes to Content, F45 Is All-In on Wellness & Recovery
F45 Training knows wellness and recovery are here to stay, launching new brands based around them and establishing education programs.
The Overrated Quest for Variety in Strength Training: MADabolic’s Hot Take
The MADabolic approach to strength training is different – and more effective – than typical "keep the body guessing" routines.
CrossFit Relaunches Online Store, Eyeing ‘Modernized Ecommerce’ Under New CMO
CrossFit has relaunched its online shop featuring retail items such as branded t-shirts, sweatshirts, tank tops and headwear.
Chelsea Piers Expands Northeast Fitness Empire With Luxury Gym in NYC
The Chelsea Piers Fitness gym in Flatiron boasts top-flight equipment, a co-working space, a contrast therapy suite and group fitness spaces.
Master Franchisee Has High Hopes for BFT, ‘Back to Basics’ Fitness in Europe
Tage Flugeim, who was the first to take Barry's outside the U.S., is launching Body Fit Training (BFT) studios in Norway, Sweden and Denmark.
Zumba Partners With Samsung Health in Latest DTC Move
The Samsung Health collaboration will bring Zumba’s energizing dance-fitness workouts to an even wider audience.
Spinergy Reimagines Group Fitness With Immersive Digital Voyages
Spinergy, a Los Angeles indoor cycling and yoga studio, features a 300-square-foot projection screen with next-level visuals and sound.
Sweat440 Flips the Script on Scheduling With Classes Every 10 Minutes
Offering a combination of cross-training, strength training and HIIT, Sweat440 is pioneering a new approach to fitness class scheduling.
