Freemotion

These Fitness Products Made Waves at IHRSA 2024

ATN breaks down some of the best innovations from leading fitness brands across strength training, cardio and fit tech at IHRSA 2024.

Freemotion Continues Global Expansion Efforts

Freemotion Fitness, iFIT's commercial branch, continues to build out its executive team, this time adding a key international piece.

people use Life Fitness Symbio cardio machines

IHRSA 2024: Cardio Still Top of Mind for Fitness Equipment Leaders

Life Fitness, Matrix Fitness and Freemotion Fitness are looking to reenergize the cardio space with premium equipment and on-demand content.

With Freemotion’s 22 Series, Cardio Is a Member Engagement Tool

Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by over 7 million people.

Freemotion Fitness, Aktiv Solutions Ink Distribution Deal

As part of the partnership, Aktiv will debut its newest strength training machine at Freemotion’s IHRSA exhibition this March.

Top Fitness Equipment Makers Change With the Times

Execs from Life Fitness, EGYM, Concept2 and iFIT share their thoughts and predictions on the future of fitness equipment.

How Gyms Can Win Members With the Right Cardio Experience

Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by more than 7 million people.

CEO Corner: iFIT’s Kevin Duffy on the ‘World’s Most Effective’ Fitness Platform

A longtime audio industry executive, Kevin Duffy joined health and fitness company iFIT a little over a year ago with some lofty ambitions.

Gold’s Gym SoCal Embraces the Future of Fitness

With content creator rooms, turf spaces and recovery rooms, Gold's Gym locations in Southern California are getting major makeovers.

Engagement Through Enthrallment: The Key to Acquiring (and Keeping) Members

Part of the iFIT, Freemotion Fitness combines best-in-class equipment with the world’s leading fitness technology solution.