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Popular functional fitness franchise F45 is tackling gym intimidation head-on with a welcoming environment, supportive coaches and new classes
Xponential is eyeing cross-collaborations between its fitness brands and Lindora, a chain of health clinics offering GLP-1s and wellness treatments.
Planet Fitness continues to target Gen Z, this time joining forces with Grammy-award-winning rapper Megan Thee Stallion.
The Florida-based gym chain has added offerings like recovery tools and mind-body exercise classes to align with current wellness trends.
Leading wellness brands have been tapped to create a hub for health-focused consumers and residents in Florida’s luxury Oaklyn community.
With memberships at $10 a month, Planet Fitness continues to score big with young consumers, from the gym reluctant to personal trainers.
The Mark Wahlberg-backed fitness franchise is motivating its members to go one more round before closing out the year, all for a good cause.
BFT, an Australia-founded strength and conditioning franchise, aims to sell 900 studios and have 450 open by 2025.
CEO of F45 Training since March, Tom Dowd gives his candid take on fitness brand's rocky past and his plan to bring F45 back to its glory days.
Athletech News is proud to present the "ATN 23," our inaugural list honoring the Most Innovative Companies in Fitness & Wellness in 2023.
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