Xponential Fitness' board has initiated a review of strategic alternatives, including a potential sale or merger.
The Pack has formalized its plans to scale through franchising, including a path that allows its concept to operate inside existing gyms.
Extraordinary Brands has acquired Basecamp Fitness, adding the HIIT franchise as its fifth brand as fitness industry consolidation continues.
Gym franchise Workout Anytime is revamping its growth strategy, pushing acquisitions and converting existing facilities under its brand.
ATN caught up with Orangetheory creator and co-founder Ellen Latham, and brand president Lauren Cody, to see what's next for the boutique fitness giant.
Anytime Fitness has opened Australia’s first airport-based gym, a 300-square-meter-space, located at T1 International Arrivals in Sydney.
Founders from four top boutique fitness brands unpacked what it takes to win in today’s competitive landscape while staying true to brand values during an Xplor Mariana Tek panel.
Boutique operator Fitstop is expanding beyond the studio with Global Games, leaning into the boom of Hyrox-style competitive fitness events.
JetSet Pilates is adding as many as 30 locations across the greater Chicago and Boston areas as it continues its nationwide expansion.
Strong Pilates continues to push into the U.S. market, announcing plans to bring eight studios to the Mid-Atlantic just a month after making its California debut.
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