The Gym of the Future Is Here.
See what’s changing and where operators are investing.
The Australia-founded Pilates franchise has big plans to scale in the U.S., but it's also pursuing European growth, teaming up with Poland's largest wellness franchise operator
Co-founder Jake Irion spoke to ATN about what sets the Pilates franchise apart in a saturated market, as the brand targets even more growth in the years ahead
The Australia-founded fitness franchise says the U.S. has become its top-performing market as it plans to enter NYC, Boston and more top American cities
i9 Sports and US Sports Camps, both owned by Youth Enrichment Brands, are courting families worn down by early specialization with a back-to-the-fun approach
One of the leading Crunch Fitness franchisees is on a nationwide expansion tear, backed by a recent $350 million strategic investment
Built around the concept of giving people access to reservable strength training pods, The Yard is streamlining workouts, boosting personal trainer earnings in the process
In an exclusive interview, Geisler speaks with ATN about his exit from Xponential, his decision to create Sequel Brands and what's next for the fitness and wellness franchisor
Franchise Equity Partners has acquired Bravo Fit, which operates 32 Planet Fitness clubs and holds development rights for roughly 100 locations across Australia
Leaning into the soft clubbing trend, Planet Fitness has tapped Apple Music for a '90s-themed party night at its gyms. The collab also gives new members up to three free months of Apple's music-subscription platform
The Texas-based reformer Pilates franchise is entering New Hampshire, growing in North Carolina and adding three studios in San Antonio as it targets 30 openings this year
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