Fitness Franchise
Workout Anytime Welcomes New CEO
Workout Anytime's longtime franchisee Jerry Pugh has taken the helm as CEO and owner of the 24/7 fitness franchise.
Anytime, Orangetheory Eye Expansion in Europe’s Booming Fitness Market
Purpose Brands will pursue aggressive expansion in Europe for Anytime Fitness and Orangetheory, its executives say.
Hapana’s Success with Fitstop Spans Exercise Concepts & Borders
Hapana has Fitstop well-positioned to keep serving the fitness community in inspiring ways and in more places than ever before
How Top Boutique Fitness Brands Are Embracing Gamification
Dive into the dynamic world of fitness gamification where boutique brands are crafting compelling, competitive experiences
These Fit Tech Tools Drive Retention
Explore how fitness brands are leveraging digital solutions and targeted strategies to enhance member engagement and retention, with a spotlight […]
10 Ways To Turn Gym Milestones Into Member Magic
Celebrating milestones like birthdays and gym anniversaries isn’t just about recognition — it’s a way to foster connections and retention.
The Cost of Keeping Members: Why Retention Matters More Than Ever
Attracting new gym members is just the beginning — keeping them engaged and committed is the real challenge.
How ClubOS Spurs Retention in the Post-Holiday, New Years Resolution Wave
ClubOS provides the tools and insights gym operators need to keep members coming back after the January boom.
Balanced Body Debuts Business of Pilates Playbook for Fitness Operators
Spurred by Pilates’ accelerating global demand and consumer interest, Balanced Body has introduced the Business of Pilates Playbook.
Glute Training Goes Mainstream: Is Your Club Ready?
Once a niche focus, glute workouts are now recognized for their role in performance and injury prevention — here’s how to capitalize