Fitness Franchise
These Fit Tech Tools Drive Retention
Explore how fitness brands are leveraging digital solutions and targeted strategies to enhance member engagement and retention, with a spotlight […]
10 Ways To Turn Gym Milestones Into Member Magic
Celebrating milestones like birthdays and gym anniversaries isn’t just about recognition — it’s a way to foster connections and retention.
The Cost of Keeping Members: Why Retention Matters More Than Ever
Attracting new gym members is just the beginning — keeping them engaged and committed is the real challenge.
How ClubOS Spurs Retention in the Post-Holiday, New Years Resolution Wave
ClubOS provides the tools and insights gym operators need to keep members coming back after the January boom.
Balanced Body Debuts Business of Pilates Playbook for Fitness Operators
Spurred by Pilates’ accelerating global demand and consumer interest, Balanced Body has introduced the Business of Pilates Playbook.
Glute Training Goes Mainstream: Is Your Club Ready?
Once a niche focus, glute workouts are now recognized for their role in performance and injury prevention — here’s how to capitalize
How Foundry, a London Gym Chain, is Scaling with Purpose, Not Hype
Athletech News spoke with Foundry’s Managing Director about how gym owners can best launch and grow their businesses.
Personal Training with a Personal Touch at Snap Fitness
Snap Fitness uses cutting-edge technology while bringing a human-first approach to training to help spur franchising success
JF Fitness Acquires Crunch Gyms in Southeast, Eyes 60 Locations
One of the top operators in the Crunch Fitness system, JF Fitness has added additional Crunch clubs in Mississippi and Florida.
F45 Gets a Jolt With Red Bull Partnership
Functional fitness franchise F45 has teamed up on a multi-year partnership with energy drink king Red Bull.