fitness equipment
Precor’s Product Lifecycle Is a Strategic Advantage for Gym Operators
With a focus on total cost of ownership and durability, Precor turns the equipment lifecycle from an operational burden into a business asset
REP Fitness Opens UK Headquarters, Flagship Showroom Amid Global Push
American strength equipment maker REP Fitness is investing in global growth with the opening of a United Kingdom headquarters and flagship retail showroom.
Watson Gym Equipment Bets on Global Growth With New Commercial Chief
The fast-growing, U.K.-based strength equipment supplier is targeting major international fitness chains in markets across the world.
Peloton Sues US Government Over Tariffs, Joining Other Companies
Peloton is seeking refunds on tariffs it says were unlawfully imposed under emergency powers, joining companies including iFIT and Reebok.
Why Peloton Sees a Bigger Opportunity Than the Home Gym
Peloton's new white paper makes the case for wellness real estate as it grows its footprint across hotels, residential buildings and campuses.
The Mark Hotel Taps Technogym for Private In-Room Training, New Equipment
The Mark, an NYC boutique hotel, unveiled a 24-hour Technogym fitness center, along with portable in-room training kits and a penthouse training room.
YESOUL G1M PLUS Bike: An Affordable Peloton Alternative for Home Cycling
The YESOUL G1M PLUS bike is becoming a popular Peloton alternative for home cycling enthusiasts who want a premium ride without the luxury price tag.
New Report Shows Gen Z & Millennials Love Strength Training, Wearables
A new EGYM report reveals how Gen Z and Millennials are reshaping gyms around strength and data, and shares what operators need to know.
iFIT’s NordicTrack Enters Pilates With Ultra Reformer Series
iFIT has launched the NordicTrack Ultra Reformer Series, a connected Pilates reformer that blends thoughtful design with digital capability.
Aviron Looks To Gamify Ab Workouts
Fitness tech brand Aviron, known for its gamified workout equipment and software, has unveiled the Abs Hero Core Trainer.
