Eric Min
The Gamification of Fitness: From Leaderboards to Enchanted Forests
Top fitness companies like Orangetheory and EGYM are using gamification to build community and motivate people to work out with their peers.
Whoop Lowers Wearable Subscription Price; CEO Says Move Comes As Other Fitness Companies are ‘Going the Other Direction’ & Reveals Upcoming Features
Those who joined Whoop before the lower subscription prices announcement would be granted a 1-3 month extension based on the membership type.
Zwift Lays Off 15% of Workforce
Zwift conducted layoffs in 2022 as well. Sources suggested at the time that rougly 150 employees were let go.
Zwift Co-Founder & Co-CEO Looks to Attract New Subscribers, Suggests Upcoming Membership Fee Increase
Zwift co-founder & co-CEO confirmed that the company is exploring locked annual memberships and isn’t currently profitable.