Dana Milkie
Strength Training, VR & Wellness To Shape the Future of Gyms, Execs Predict
Industry executives point to strength training, virtual reality and wellness modalities as trends that will shape gyms in the coming years.
EGYM Launching Digital Education Portal
With 2025 just around the corner, EGYM is set to launch a brand-new digital education portal for health and fitness facilities
EGYM Continues To Lead Fitness Tech Revolution
EGYM is on a mission to make the entire gym “smart” by leveraging tools like AI, gamification and other tech […]
EGYM Expands Sales Team, Eyes Growth in North America
The fitness tech company received $225 million in growth capital earlier this year from Jared Kushner’s investment firm.
EGYM Takes Interactive Fitness to New Heights With Gameday
Using Gameday from EGYM, a club's members can compete against others or themselves while working out, driving motivation.
The Gamification of Fitness: From Leaderboards to Enchanted Forests
Top fitness companies like Orangetheory and EGYM are using gamification to build community and motivate people to work out with their peers.
EGYM Raises $225M From Jared Kushner’s Firm, Preps for IPO
As it eyes an IPO, EGYM CEO Philipp Roesch-Schlanderer shared that 2023 will be the fit tech company's first fully profitable year.
EGYM’s Dana Milkie Wants the Fitness Industry To Embrace Gamification & AI
Dana Milkie believes the fitness industry needs to lean into AI and gamification, two areas where EGYM is putting its focus.
EGYM Experiences Strong Growth, Expands North American Sales Team in Response
Alisa Anderson, the senior sales executive of the Western Region for EGYM, will handle the company's commercial and boutique sales teams.
Here’s What Gym Operators Should Consider Before Investing in Tech
75% of gym operators will be investing in tech in 2022, but 45% are unsure where to invest. ACAC Health Clubs CEO Chris Craytor told Athletech...
