CrossFit
ATN Week in Review: After Hyrox, the Future of Competitive Fitness Is in Flux
As CrossFit searches for stability, Hyrox is thriving, while upstarts like ATHX Games and Xenom eye the booming competitive-fitness market.
Roxfit Raises $2.4M for Hybrid Fitness Training App
Roxfit just raised $2.4 million for its digital training platform, betting on the hybrid fitness boom amid the rise of events like Hyrox.
CrossFit CEO Don Faul Steps Down as Sale Process Drags On
CrossFit CEO Don Faul is stepping down after nearly four years as the fitness giant continues its search for a new owner.
Xenom Secures $15M for Elite Fitness Competition Backed by Jeffrey Katzenberg’s WndrCo
As concepts like Hyrox gain ground, Xenom launches with $15 million in funding and a global, 10-event format for elite fitness competitors.
CrossFit Renews Velites Deal for 2026 Games After Replacing Reebok & Nobull
Velites has been named the official apparel and footwear partner of the 2026 CrossFit Games, expanding its role.
Disrupting the Franchise Space: CrossFit’s Affiliation Model
CrossFit’s affiliate model provides a halo effect and practical toolbox for entrepreneur owners looking for autonomy within a winning network
The 10 Most Popular Fitness & Wellness Stories of 2025
From shocking brand moves to the top running shoes of the NYC Marathon and the fittest cities in the country, here’s what readers gravitated toward in 2025.
Why CrossFit Is More Than a Community — It’s a Culture of Change
CrossFit believes health doesn’t happen in quick appointments but in shared struggles, daily efforts and earned resilience
CrossFit Games Returning to California for 20th Anniversary
The 2026 CrossFit Games will be held in San Jose’s SAP Center, marking CrossFit's return to its California roots.
Actor Berto Colón on How Fitness Fuels His On-Screen Roles
Actor Berto Colon spoke to ATN about his approach to fitness, including his commitment to CrossFit and recent dabbling in Hyrox.
