Connected Fitness

Growl boxing bag hangs on a wall

Growl Raises $4.75M for Boxing Bag That Puts a Coach in Your Living Room

French-American startup Growl is on a mission to bring the benefits of boxing fitness to the masses through virtual coaching and gamification.

Echelon Fitness user

Echelon Updating Existing and Preparing New Equipment for Exciting Q1 in 2025

Echelon Fitness' innovation is exemplified by the numerous cutting edge products and features it plans to launch in the coming months

Thumbnail of Jay Worthy

Fireside Chat: Myzone CEO Jay Worthy on Gamification Trends, Community & More

In this latest “Fireside Chat” video, Myzone CEO Jay Worthy joins Athletech News Founder and CEO Edward Hertzman to discuss […]

woman works out on a Reform RX Pilates reformer

Can Reform RX Create a Connected Pilates Revolution?

Makers of a reformer that comes with a touch screen and tracks metrics like heart rate, Reform RX is looking to transform Pilates equipment.

The Aeke Smart Home Gym K1

A ‘Magic Mirror With Smart Tech’ Preps for Launch

A new AI-driven fitness mirror/smart homegym is about to launch on Kickstarter with a subscription-free model.

a man using the new Hydrow Core Rower

Hydrow Unveils Membership-Free Rower to Hook ‘Rowing Curious’

Just in time for the holidays, Hydrow has launched a membership-free rower that it hopes will attract the rowing curious.

a smiling headshot of new Peloton CEO Peter Stern

Apple Fitness+ Co-founder Appointed as Peloton CEO

Peloton has named Peter Stern as its new CEO. Stern comes to the connected fitness company with extensive tech and media experience.

artwork for Unscripted podcast featuring Katalyst CEO Bjoern Woltermann

Unscripted: Katalyst CEO Bjoern Woltermann on the Magic of EMS Fitness

Bjoern Woltermann founded Katalyst, makers of an FDA-approved, at-home EMS fitness suit that's changing the way people work out.

an image of a man in a red t shirt folding the new Echelon Strength Home

Echelon Unveils Strength Home: A Compact All-in-One Connected Strength Training System

The new Echelon Strength Home offers a a compact, connected strength training system experience for at-home workouts.

Unscripted podcast cover image featuring Centr CEO Andrew Sugerman

Unscripted: Andrew Sugerman on Centr’s Brand Evolution

Under Sugerman, the Chris Hemsworth-founded Centr is becoming a big player in the fitness equipment space.