Connected Fitness
Hydrow Unveils Membership-Free Rower to Hook ‘Rowing Curious’
Just in time for the holidays, Hydrow has launched a membership-free rower that it hopes will attract the rowing curious.
Apple Fitness+ Co-founder Appointed as Peloton CEO
Peloton has named Peter Stern as its new CEO. Stern comes to the connected fitness company with extensive tech and media experience.
Unscripted: Katalyst CEO Bjoern Woltermann on the Magic of EMS Fitness
Bjoern Woltermann founded Katalyst, makers of an FDA-approved, at-home EMS fitness suit that's changing the way people work out.
Echelon Unveils Strength Home: A Compact All-in-One Connected Strength Training System
The new Echelon Strength Home offers a a compact, connected strength training system experience for at-home workouts.
Unscripted: Andrew Sugerman on Centr’s Brand Evolution
Under Sugerman, the Chris Hemsworth-founded Centr is becoming a big player in the fitness equipment space.
Kabata Sets Price for AI-Powered Dumbbells, Plans To Ship This Year
Kabata offers adjustable dumbbells (5-60 lbs on each side) that use AI to count reps, track velocity and analyze form in real-time.
An Omnichannel Pioneer, Echelon Eyes the Future of Connectivity
Smart workout equipment brand Echelon is investing in connected fitness, helping its gym and studio partners embrace the modern era.
Peloton’s Q4 Earnings and Strength Push Send Shares Soaring Over 30%
Peloton ended Q4 with 2.98 million paid connected fitness subscriptions, a net decrease of 75,000 in the quarter.
How Better Member Onboarding Prevents Attrition
Gyms face significant challenges in retaining members. But the member onboarding process offers a golden opportunity to create connections.
Fireside Chat: ASENSEI’s Steven Webster, PowerBlock’s Mattson Towley on the World’s Smartest Dumbbells
ASENSEI and PowerBlock joined forces to add real-time weight recognition, rep counting and form feedback to adjustable dumbbells.