Basecamp Fitness

woman working out with dumbbells at Orangetheory Fitness

Dr. B Teams With Purpose Brands to Help Members Apply HSA/FSA Funds to Fitness

Purpose Brands has teamed with Dr. B to let members at Anytime Fitness, Orangetheory and Basecamp Fitness use HSA/FSA funds for memberships.

woman works out on a cable machine at Anytime Fitness

Self Esteem Brands Sees Revenue, Franchise Growth in ’23

Anytime Fitness owner Self Esteem Brands (SEB) has closed out a solid 2023 with system-wide revenues up 12.3% compared to 2022.

How Self Esteem Brands Stays Ahead of Fitness Trends

The fitness industry is changing all the time, and Self Esteem Brands knows the importance of evolving to meet the market.

Self Esteem Brands Shares 5 Keys to Franchise Success 

Top executives from Self Esteem Brands, parent company of Anytime Fitness, share their tips for finding success as a fitness franchisee.

How Self Esteem Brands Drives Boutique Studio Growth

SEB will lean on the power of Anytime Fitness as it grows boutique brands including Basecamp Fitness, The Bar Method and Waxing the City.

Interior of an Anytime Fitness gym

Self Esteem Brands Breaks Growth Records as Anytime Fitness, Basecamp Expand

Among its successes, Anytime Fitness has seen strong growth in same-store sales across franchise locations and bookings for group training.