at-home fitness equipment

Power Plate Earns Utility Patent for VibeShift Indoor Bike Tech

VibeShift tech from Power Plate delivers safe, user-controlled and user-generated mechanical vibrations throughout an indoor bike’s pedals.

Nautilus Embraces Connected Fitness With Schwinn 490 Elliptical

The Schwinn 490 is compatible with the JRNY app, Nautilus' digital content arm featuring routes, trainer-led classes and personalized workouts.

Chris Hemsworth’s Centr Unveils Comprehensive Wellness Strategy

From app content to fitness kits and equipment, Centr is building a health and wellness ecosystem that blends physical and digital.

Centr by Chris Hemsworth Unveils Home Gym, More Fitness Equipment

Centr's new equipment line is part of the company's long-term goal of blending physical products with digital fitness and wellness content .

Forme Touts ‘Transformational’ Plan To Acquire Connected Fitness Biz

Forme, which is struggling post-IPO, announced a non-binding letter of intent to acquire an unnamed connected fitness equipment business.

Virtuix Raises Over $5M for Gamified VR Treadmill

Virtuix plans to use the funding to ramp up production of its Omni One, a beta version of which is already being shipped to investors.

Nautilus Plans ‘Total Company Rebrand’ as CEO Hints at Name Change

Just weeks after modernizing its Bowflex brand, Nautilus is planning a company-wide rebrand, its CEO Jim Barr said.

Nautilus Overhauls BowFlex Brand, Teases New Products

BowFlex is targeting younger consumers with colorful new branding and a new message, "Move to What Matters to You."

Speediance Raises Nearly $10M To Grow Digital Weight Machines

Speediance, a Chinese brand, has created a series of digital resistance machines it says will revolutionize strength training.

Power Plate Launches Stability Bar for Added Support During Lower-Body Exercises

The Power Plate Stability Bar offers extra balance support during lower-body standing exercises and integrates with the Power Plate Move.