ATN Innovation Summit sessions are now on demand.
Every keynote, panel, and fireside chat are now streaming in the video library.
Fabletics is opening a tech-powered flagship in Los Angeles with personalized fitting room tech and in-store community events.
HiiClub has landed inside Flannels’ Leeds flagship with a training, Pilates and recovery studio as the retailer pushes into wellness.
Skims has added fresh fuel to its global takeover plan, closing out a year where the brand is expected to exceed $1 billion in net sales.
ATN tried the much-hyped Alo Gym at the brand’s flagship store in NYC. Here’s what it’s like inside the exclusive wellness space.
Figs and Set Active have teamed up on a limited-edition activewear capsule designed for healthcare professionals on the move.
Lululemon is launching its first NFL-licensed fan collection across all 32 teams, marking another major push into sports merchandising.
Nike's Project Amplify robotic running shoes signal that wearable tech is moving beyond tracking and into active performance.
Omorpho, the Portland-based company known for its micro-weighted training gear, has introduced the G-Vest Icon, a fully adjustable version of its award-winning weighted vest. Designed for athletes and fitness enthusiasts seeking flexibility and comfort, the new vest lets users change resistance in seconds without bulky plates or sandbags.
Gymshark teams up with Dick’s Sporting Goods in its first U.S. wholesale partnership, launching in 12 House of Sport locations nationwide.
Through collabs with Joe Burrow and Jimmy Butler, Alo is spotlighting performance-driven essentials that balance recovery and everyday wear.
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