Sweat Now, Shop Later: Receipts App Rewards Workouts
Receipts, a new fitness rewards app, has launched a Collective Moment Series, inspiring athletes to move and earn perks and experiences from its premium brand partners
Receipts has developed a way to incentivize workouts by offering access to top brands and experiences, aiming to tackle the ongoing health crisis and rising healthcare costs.
It’s a concept that researchers say has promise, with a 2024 study revealing that gamification and rewards can boost motivation.
The new fitness rewards app has launched its first challenge and brand partner as part of its new Collective Moment Series, a monthly challenge featuring a shared fitness goal while giving a stage to a brand partner each month.
The Receipts app links to fitness trackers, rewarding individuals with points for “intensity minutes”—defined as minutes spent exercising at an elevated heart rate. Athletes can then redeem the points for gift cards, perks and experiences with Receipts’ brand partners.
As of now, Receipts supports Apple Watch, Garmin, Coros, Whoop and Oura Ring, but plans to integrate directly with more wearables in the future.
For the challenge, Receipts teamed up with sports equipment and apparel brand Salomon. Participants are challenged to collectively achieve 50,000 intensity minutes to earn gift cards, running shoes, running vests and bonus points. Prizes are released if participants collectively move for the 50,000 intensity minutes, according to a post on Instagram.
Receipts users can also compete with friends on weekly leaderboards, track their week-over-week progress, and share photos and videos of workouts. The app recently introduced Streaks, which allows athletes to earn bonus points for maintaining weekly streaks and Goals, a feature that prompts athletes to set fitness goals and put points on the line as collateral.
Users who refer friends can earn 25 bonus points after their first workout — and their friend gets the same reward.
Another upcoming feature—Drops—will offer a new way to redeem points, giving brand partners a chance to spotlight upcoming product releases through exclusive experiences.