Pursuit Network Puts Wellness & Entrepreneurship in Focus
Bloom Nutrition founder Mari Llewellyn has co-created a new podcast and platform, with live events and co-branded product drops in the pipeline
Mari Llewellyn, the fitness entrepreneur and founder of Bloom Nutrition, is making a strategic leap beyond supplements and social media with the launch of Pursuit Network, a female-founded media company co-created with digital strategist, producer and podcasting expert Michaela Phillips.
The new venture sees Llewellyn exiting Dear Media, a podcasting network and media company, and is likely to include live events this year, as well as co-branded product drops between Bloom and Pursuit talent.
Pursuit Network is hitting the ground running with a curated roster of wellness and lifestyle shows, headlined by Mari Llewellyn’s podcast, “Pursuit of Wellness,” as well as “The Neuro Experience” with brain health expert Louisa Nicola, “The EMPWR Podcast” from nutritionist and content creator Samantha Christine and “The Healthy Hoes” by creators Ri and Slim.
“Podcasting is the most intimate and impactful platform I’ve ever worked in,” Llewellyn said. “It gives space for real conversations, depth and transparency—something we don’t always get on Instagram or TikTok. After years in the space, I knew it was time to build something of my own—something creator-first, community-led and built for longevity.”
While Pursuit Network will focus on wellness, mental health, relationships and entertainment, there will be a strong emphasis on topics related to entrepreneurship, prioritizing creator ownership and brand integration—an area Llewellyn knows well. Her greens and supplement brand Bloom Nutrition secured a $90 million investment from Nutrabolt last year while Llewellyn prepares to launch Bloom Pop, a low-sugar, gut-friendly functional soda brand that is slated to hit major retailers by Labor Day.
“We’re building more than podcasts—we’re building brands,” Phillips said. “With Pursuit, we’ve created an infrastructure that supports creators across audio, social, brand partnerships and beyond. It’s not about cranking out content—it’s about amplifying creators with purpose and giving them the tools to scale on their own terms.”