NordicTrack & ProForm Now Eligible for HSA/FSA Funds

Consumers can now use their pre-tax funds on iFIT’s fitness equipment following a partnership with Flex

Connected fitness leader iFIT has teamed with Flex to offer Health Savings Accounts (HSA) and Flexible Savings Account (FSA) payment options for its fitness products so that consumers can direct their funds on equipment such as NordicTrack and ProForm. 

“We’re excited to partner with Flex to empower our customers to invest in their fitness journey while leveraging their HSA/FSA benefits, further enhancing our mission to provide the most personalized and advanced fitness experiences,” iFIT chief sales officer Michael Maas said.

The HSA/FSA solutions provider also announced a collaboration with Tempo and counts Centr, Forme and Echelon among its clients.

“This partnership with iFIT demonstrates the power of HSA/FSA payment options to unlock new opportunities for growth,” Flex co-founder and CEO Sam O’Keefe said. “We’re proud to help iFIT continue leading the connected fitness space while expanding access to health and wellness for their customers.”

Check out Athletech New’s list of ten FSA & HSA-eligible products to buy before the year ends.