Inside the 2025 ATN CEO Summit: Data, Innovation & Collaboration
Industry leaders convened at Nasdaq HQ to explore trends, tackle challenges and map the road ahead for fitness and wellness in 2025
The fitness and wellness industry’s top minds gathered at the prestigious Nasdaq headquarters in Times Square, New York City, for the 2025 ATN CEO Summit, a one-of-a-kind event blending exclusive insights, data-driven trends, and unparalleled networking opportunities. Sponsored by Zumba, Sabre, Xivic and Xplor Mariana Tek, the summit set the tone for the year ahead with a series of high-profile presentations and discussions.
Limited to just 100 companies, the invitation-only event offered attendees a deep dive into the industry’s 2025 outlook. The day culminated with a Nasdaq bell-ringing ceremony and a private cocktail reception, reinforcing the summit’s reputation as a premier platform for collaboration and innovation.
Expert Insights on Key Industry Trends
The summit featured a robust lineup of presentations, panels and one-on-one interviews with prominent figures, including:
- Real Estate Trends: Jay Siano (Sabre), Douglas Jerum (Sabre), Bryan Myers (Solidcore), and Terry Brown (Asana Partners) explored the evolving fitness real estate landscape, offering insights into emerging cities, rent dynamics and the impact of interest rates.
- Marketing Strategies: Maggie Lower, chief marketing officer of ABC Fitness, revealed data-centric trends, highlighting the rise of Pilates, pickleball, and membership shifts, offering actionable insights for navigating the changing industry.
- Wearable Tech Innovations: Tom Hale, CEO of Oura, discussed the company’s push into metabolic health and women’s wellness, while offering a glimpse at its 2025 vision.
- Consumer Behavior: Josh Walker, CEO of Sports Innovation Lab, unveiled findings from the Sports Data Cloud, showcasing behavioral trends and opportunities for fitness brands to better connect with their audiences.
credit: Flickman Media
Tackling Industry Challenges
The summit also addressed pivotal issues such as:
- Government Policies: Experts from the Health & Fitness Association analyzed how political shifts, including proposed tariffs and regulatory changes, could reshape the industry.
- Diversity in Leadership: A panel of female executives, led by Brynn Scarborough of Alchemy Leadership Lab, discussed actionable steps to drive inclusivity and leverage diverse leadership for competitive advantage. Sadie Lincoln’s Barre3, Mary Cannon of CityPickle, and Pvolve’s leader Julie Cartwright shared incomparable insights.
- Investment Outlook: Marc Magliacano of L Catterton provided an insider perspective on the fitness and wellness sectors poised for growth in 2025.
- Pinpointing Pain Points: RJ Hottovy, CFA, Placer.ai exploresd data-driven insights into the evolving fitness industry, highlighting how chains are fostering greater visitor frequency, attracting a more resilient member base, and evolving to withstand economic volatility.
A Collaborative Vision for the Future
From longevity strategies with Dr. Frank Lipman to internal leadership systems presented by James Schor, the ATN CEO Summit underscored the importance of holistic, data-driven approaches to industry resilience and growth.
Attendees walked away inspired, equipped with insights to steer their organizations through a transformative year. As the Nasdaq bell signaled the summit’s conclusion, the message was clear: collaboration and innovation will define 2025 in fitness and wellness.
Be on the lookout for more information on the ATN Innovation Summit, a can’t-miss two-day event to be held on June 17th and 18th in New York City featuring the biggest names, brands and ideas across fitness, health and wellness.