Kinotek in action
Credit: Kinotek

Kinotek turns a complex movement health assessment into a 30-second scan to drive engagement and new revenues. Fitness professionals at gyms, clubs and wellness centers use it to generate client-friendly 3D visualizations, scored reports and personalized, AI-driven exercise programming, giving trainers a powerful tool to close new members, sign personal training clients and drive long-term retention.

What specialized solutions does your company offer to meet the needs of the fitness and wellness franchise industry?

The longevity movement is fundamentally reshaping fitness and wellness — shifting the focus from short-term aesthetic goals to long-term healthspan. This transition is defined by a few key attributes: data-driven and proactive programming, healthspan over lifespan and cross-generational appeal.

Foundational to longevity is movement health. If clients can’t move well, they can’t train with the intensity needed to build the strength and resilience that expand their healthspan — and no amount of nutrition or recovery optimization changes that.

The Kinotek Movement Health platform gives every fitness and wellness professional the ability to measure any client’s movement health in seconds. Advanced 3D technology delivers objective, reproducible data, while scored reports and vivid visualizations attract new clients and keep them engaged.

The platform has been proven to drive both new revenue and long-term retention. For any operator serious about delivering longevity programming, Kinotek is the foundational solution.

Why should franchise owners choose your company over competing providers?

Franchise owners are looking for three things from any investment: simplicity, standardization and ROI. Kinotek, purpose-built for the fitness and wellness environment, delivers all three.

Any staff member can operate it regardless of background or experience. Results are consistent, reproducible across every location and colorful, as intuitive reports double as a built-in talk track that turns every assessment into a natural sales and retention conversation with no specialized training required.

What further sets Kinotek apart:

Actionable Analytics with a Human-Readable Summary: Detailed movement data is paired with a plain-language key findings report that any client can understand, removing the barrier between insight and action.

AI-Driven, Personalized Exercise Programming: Corrective and performance programming is generated automatically based on each client’s specific results, and is fully editable by the trainer. It’s smart technology that stays in the hands of your staff.

Sport-Specific Performance Reports: Golf, tennis, and pickleball reports go beyond general movement health to show clients exactly how their movement dysfunctions are affecting their game. It’s a powerful differentiator for facilities serving active adults and recreational athletes.

Proven ROI at an Accessible Price Point: Kinotek democratizes enterprise-grade movement health technology, making it viable for franchises of all sizes, not just elite performance centers.

Kinotek tablet
credit: Kinotek

Do you require an existing relationship with the parent franchise company to work with individual franchisees?

Only if the franchisor requires it, however we prefer a parent company relationship.

What size franchise business does your company specialize in serving?

We are flexible to work with smaller, regional players and national/global franchisors.

Can you share insights into the number and types of franchise brands your company has collaborated with?

Kinotek is a perfect fit for franchisors and franchisees because it provides a standardized methodology that can be consistently offered across locations. To date, franchises comprise about 15% of Kinotek’s customer base, and is the fastest growing segment. Types of franchise brands include fitness, stretch and biometrics.

What is the average total cost for your products and services, and under what circumstances might prices change?

Kinotek is designed to deliver a fast, measurable ROI. Here’s how it works in practice: fitness and wellness franchises make movement health assessments a foundational touchpoint for every new and existing member, creating multiple revenue opportunities at each interaction. That includes higher conversion rates for new client acquisition, upsells to personal training or other premium services, standalone assessment and retest fees, and improved retention and renewals.

The annual subscription is under $4,000 depending on the feature package selected, and typically pays for itself within months of deployment.

Pricing may vary based on franchise group size and number of locations. Prospective partners are encouraged to contact Kinotek directly to discuss a package tailored to their network.

Kinotek woman
credit: Kinotek

Where is your company’s headquarters located and do you have additional offices to serve clients effectively?

Kinotek is headquartered in Portland, Maine, and serves customers across the globe. Dedicated account executives are deployed throughout the United States to provide hands-on support in the field, ensuring franchise partners have a knowledgeable point of contact wherever they operate.

Platform onboarding and training are delivered via Zoom for efficiency and consistency, with account executives partnering directly with customers for specialized group training and location kickoff programs. For operators seeking a deeper understanding of movement health science, Kinotek’s Chief Movement Officer, Dr. Marty Miller, is available for both virtual and in-person education sessions.

As a cloud-based platform, Kinotek is built for reliability and accessibility across multiple locations. Should any issues arise, our customer success team is available to respond immediately.

What are the key contact details for reaching out to your company and exploring potential collaboration?

Please contact our Chief Revenue Officer, Joey Spitz at [email protected]. Visit our website at kinotek.com.