FlexIt Expands Global Reach with Launch & Strategic Partnerships

FlexIt expands its digital wellness platform globally with the launch of FlexIt Global™, introducing non-U.S. based trainers and new language capabilities to better serve international market

Fitness tech platform FlexIt  is making a move to meet the rising global demand for personalized wellness experiences. The company has announced the launch of FlexIt Global™, an initiative aimed at broadening its network to include non-U.S. based trainers. This expansion will enhance FlexIt’s ability to serve a diverse international clientele, optimizing coverage across time zones and catering to the unique needs of a global audience.

This strategic decision is expected to introduce time zone efficiencies and cost savings while spotlighting global talent. The move aligns with FlexIt’s ongoing commitment to breaking down barriers in fitness, making personalized training accessible to users regardless of their location.

“Our goal has always been to make high-quality virtual training accessible to everyone, no matter where they are,” said Austin Cohen, Founder and CEO of FlexIt. “These expansions and partnerships allow FlexIt to better meet the diverse needs of our global user base. It embodies our mission to make personalized training available to all, regardless of location or language.”

The initial rollout of FlexIt Global™ will focus on Spanish-speaking and Asian markets, integrating customized language capabilities to deliver a more tailored experience. This expansion is part of FlexIt’s broader strategy to enhance user engagement and strengthen its partnerships with major global brands like LG and Samsung.FlexIt expands its digital wellness platform globally with the launch of FlexIt Global™, introducing non-U.S. based trainers and new language capabilities to better serve international market

FlexIt’s platform is recognized for its comprehensive approach to wellness, offering live, 1-on-1 sessions with experts in various health modalities, including fitness training, nutrition coaching, yoga, meditation, health coaching, and physical and occupational therapy. 

Last month, FlexIt partnered with Talkspace on #TeenTuesdays, a series of free outdoor fitness classes for New York City’s teens.