Fit Tech
SupaFitGrow Generates the Right Kind of Leads with New AI Tool
SupaFitGrow’s AI Brand Identity Assistant improves marketing results by leveraging what makes your brand unique
Technogym’s AI-Powered Journey: The Architecture of Modern Fitness, Wellness & Health
The Italian wellness giant’s data fueled ecosystem moves fitness — and fitness marketing — from intuition to evidence. For more […]
How Echelon Creates Smart, Connected Ecosystems Compatible with Every Gym
Echelon is redefining fitness personalization with an AI-powered SaaS platform that adapts to every user and gym
Technogym Continues to Prioritize Precision Training in Modern Fitness Era
The fitness industry is moving smarter, faster and in a more precise manner — and Technogym is fueling its engines.
How Modern Payments Are Reshaping Member Retention
Billing failures are driving retention losses, but Daxko’s payment tools help fitness operators modernize systems, reduce churn and deliver seamless […]
EGYM Sees AI, Industry-Wide Collaboration as Drivers for the Future
EGYM knows it’s a pivotal time right now in the fitness industry — and the right steps to take as we all move forward
GoodLife Fitness Taps CoverMe To Streamline Instructor Operations
Canada’s GoodLife Fitness has enlisted CoverMe's tech to manage 1,750 group fitness instructors across nearly 200 locations.
Samsung Expands Fitness Reach With New Partnerships
Samsung Health, the health and wellness arm of Samsung Electronics, has expanded its partnership with iFIT and struck a new deal with True Fitness.
Building Connection, One City at a Time: What We Learned from ‘She Built This’
Julie Sippy of Xplor Mariana Tek shares the takeaways that resonated most with her from the company’s women in leadership events.
Myzone Launches New Software To Drive Motivation for Gym Members
Myzone Go uses behavioral science to help members build sustainable workout habits, part of a new push to help operators combat drop-out.