The Gym of the Future Is Here.
See what’s changing and where operators are investing.
iFIT has partnered with Flex, an HSA/FSA solutions provider, so consumers can use their pre-tax funds on NordicTrack and ProForm equipment.
Culina Health, co-founded by two registered dietitians, has raised $7.9 million to increase access to its nutrition guidance platform.
Oura has reached a $5.2 billion valuation led in part by new partner Dexcom, as Oura CEO hints at ambitions beyond the ring.
Gyms and fitness studios are increasingly embracing mindful design, recovery/relaxtion and digital mental health tools.
ClassPass is meeting the demand for sharing and creating a richer, more integrated lifestyle for members of different verticals.
Brain health startup Brain.One has partnered with Tim Storey and Darren Prince, which will support its protocols and resources.
Soccer star Cristiano Ronaldo is wrapping up the year with the launch of AVA, a new recovery tech brand marketed to athletes.
Under Hillyard's leadership W has leveraged its affiliation with co-founder Jake Paul to quickly disrupt the men's personal care category.
CrossFit founder Greg Glassman is back with MetFix, ready to combat chronic disease with a new affiliate program focused on nutrition.
Revel, an indoor cycling studio, is joining Solidcore as anchor tenants of The Novus, a high-end residential building.
Sign Up to Our Newsletter
