Tech
Shred App Launches CoachAI To Bring Next-Gen Personalization to Fitness
Shred launches CoachAI, an adaptive system with real-time workout audio, chat feedback and an upcoming platform for coaches.
How Supafitgrow Drove Growth for F45 & Club Pilates Studios
Franchisees across two different brands report an immediate boost to conversions after signing on with the digital marketing agency
Wearables Uncover Hidden Insights Into Overeating in New Study
A necklace, wristband and bodycam helped researchers reveal five hidden overeating styles that could shape the future of obesity treatment.
Pause Studio Adding Aescape AI-Powered Massages to Locations Across US
Aescape's massage tech will be coming to Pause locations in Southern California and Georgia, with additional rollouts planned soon.
EoS Fitness To Launch EGYM’s AI Tech Across Its Clubs
EoS Fitness becomes the first major U.S. gym chain to launch EGYM Genius AI, a system that creates personalized workout routines for users.
Why Strategy, Not Just Content, Will Define Future Operator Success
Fitness success isn’t about more content, but smarter activation. Fitness On Demand helps operators plan, test and optimize for growth.
Oura Sees Ring Sales Surge Amid Rumored $11B Valuation
Oura has sold over two million units in the past year alone and is on track for $1 billion in revenue in 2025 as the smart ring market booms.
Xplor Technologies To Acquire Ezypay in New Expansion Move
Xplor Technologies moves to acquire Ezypay, expanding SaaS payments across Asia-Pacific as it folds Ezypay into Xplor Pay.
Casio’s AI Pet Might Be the Cutest (or Creepiest) Wellness Device You’ll Ever See
Moflin, Casio’s palm-sized emotional AI companion, launches soon in the U.S. as wellness tech takes a cuddly turn.
Smart Rings Are Dominating the Fitness Wearable Market, Especially Among Gen Z
Smart rings now make up 75% of fitness tracker revenue, with Gen Z driving adoption as RFK Jr. pushes for wearables to become public health policy.
