Tech

people work out in a tech-enabled fitness studio

AI-Powered Studio Lumin Fitness Signs Louisiana Franchise Deal

Lumin Fitness, dubbed “The World’s Smartest Fitness Studio,” has signed an 8-unit franchise development deal in Louisiana.

Red Light Method Taps Walla Software To Support Booming Franchise Growth

Red Light Method founder Allison Beardsley points to Walla's highly personalized and easy-to-use software as a key reason for her brand's early growth.

Fitness On Demand Rolls Out New App Features for Gym Partners

Fitness On Demand is on a mission to become a holistic "tech partner" for gyms rather than just a content provider.

An image depicting four Oura smart rings in different colors.

Samsung Sues Oura Over IP Ahead of Galaxy Ring Launch

Samsung’s lawsuit alleges that Oura’s actions indicate an intention to challenge any new entrants into the U.S. smart ring market.

VR Fitness Offers Similar Cardio Benefits to Running, Study Finds

A study found that certain VR workouts on the Supernatural app have similar fitness benefits to activities like running and boxing.

woman checks her smartwatch

Whoop, Oura CEOs Eye Women’s Health, Data Optimization 

As fitness wearables explode in popularity, the CEOs of Oura and Whoop are both bullish on tech's ability to help women better understand their bodies.

Alo Moves To Launch VR Fitness App With Yoga, Pilates & Meditation

Available exclusively on Meta Quest 3, the Alo Moves fitness app allows users to interact with 3D versions of popular fitness coaches.

FitBit Launches Gamified Fitness Watch for Kids

The new Fitbit Ace LTE provides parental control while encouraging kinds to be active with gamified rewards.

Fireside Chat: Wodify’s Brendan Rice on Hybrid Fitness Misconceptions

Rice shares his thoughts on what a successful digital strategy actually looks like for gyms and studios, including whether brands should create their own content.

Springbok Analytics Adds Dr. Andy Galpin as It Scales 3D Muscle-Scanning Tech

Springbok, which uses AI to create 3D visualizations of MRI scans, already has partnerships with the NBA and the NFL's Houston Texans.