Nutrition
Fitness Fan Favorite Chlorophyll Water Earns Clean Label Project Certification
Chlorophyll Water, a bottled water brand found inside fitness studios like Barry's and Pure Barre, has again earned Clean Label Project Certification.
Noom Launches $119 Microdose GLP-1 Weight Loss Program
Noom’s microdose GLP-1 program says 70% of users report no side effects and lose up to 17 pounds in 60 days with behavior change support.
How Elite-Athlete Bacteria Are Powering How You Perform and Recover
FitBiomics turns lactic acid into muscular fuel — delivering faster recovery, deeper rest and real performance gains in a probiotic capsule.
WeightWatchers Adds SoulCycle’s Julie Rice, Acquires Her Startup Peoplehood
WeightWatchers names SoulCycle co-founder Julie Rice as Chief Experience Officer and acquires her platform Peoplehood.
Liquid Death Announces First Energy Drink Launch, Promising a ‘Better-for-You’ Jolt in 2026
Liquid Death is officially entering the energy drink space with a new line of zero-sugar sparkling energy beverages set to launch in 2026.
Novos Launches ‘Longevity Bar,’ Emphasizing Protein Quality Over Quantity
With 15g of protein, longevity ingredients and a Mediterranean diet-inspired formula, Novos wants to redefine meal replacement bars.
Oura Partner Dexcom Launches AI-Powered Meal Logging Tool
Dexcom’s Smart Food Logging tool uses AI to scan meals, making it easier for users to track and fine-tune nutrition
TrainingPeaks Debuts Fueling Insights to Enhance Performance Nutrition Strategy for Cyclists
TrainingPeaks introduces Fueling Insights to help cyclists and coaches analyze fat and carb burn to optimize fueling strategies.
Athletic Brewing, Arsenal Extend Non-Alcoholic Beer Partnership
Athletic Brewing and Arsenal are running it back with a renewed deal to keep non-alcoholic drinks a part of the Emirates Satdium experience.
Cowboy Colostrum Brings Bold Branding and Gut Health to the Wellness Space
Cowboy Colostrum co-founders Steph Stoikos and Jessy Shenfeld share how they launched the brand with Athletech News.