Fitness

The exterior of a new Life Time gym in Illinois.

Wellness, Not Worry: Life Time Sees Opportunity Regardless of Economic Outlook

Life Time reported a solid Q1 2025 and signaled confidence in its high-end model despite economic uncertainty.

Peloton members

Peloton Looks Beyond the Bike With New Wellness Strategy

Peloton is expanding into real life events, strength, mindfulness and recovery to increase engagement and reach new members.

a new Planet Fitness member learning about the gym from a PF employee

Planet Fitness Ends Q1 With 20.6M Members

Planet Fitness kicked off 2025 with strong growth, adding 900K members and testing new pricing, amenities and club layouts.

shipping containers at a port

As Fitness Industry Braces for Tariff Uncertainty, Healthcare Link Could Help

Political insiders break down what the tariff situation could mean for fitness companies in the years and months ahead.

A line of fitness equipment within the Hydrogen Fitness club.

Hydrogen Fitness To Franchise Its 24/7 Luxury Wellness Destination

Hydrogen Fitness, a 24/7 luxury wellness operator, is set to franchise its upscale model after joining Franchise FastLane’s CarPool program.

A BODYBAR Pilates class in action.

Prestige Franchise Partners Plots Growth Spree for Bodybar Pilates

Prestige Franchise Partners takes over franchise development for Bodybar Pilates as the boutique brand targets national growth.

young girls in a gym class with resistance bands

Nike & Studio You Respond to Decline in Girls’ PE Engagement

Studio You and Nike have teamed up to launch a video series designed by and for teenage girls, aiming to boost confidence and enjoyment in PE.

new StrengthIQ system by Echelon

Echelon’s StrengthIQ Brings Smart Training Tech to Gyms

Echelon's StrengthIQ delivers personalized workouts and feedback, equipping operators with a way to attract, engage and retain members.

MD Hyperbaric chamber

MD Hyperbaric’s Turnkey Model Puts Proven Recovery Within Reach

Hyperbaric therapy is now within reach everywhere as MD Hyperbaric’s turnkey franchise puts medical-grade recovery on every block

Connected fitness weights

Connected Fitness Outlook: Brands Go All-In on Strength, AI-Powered Personalization

CEOs and other executives from top connected and at-home fitness brands give their takes on the future of this promising but turbulent sector.